Category: marketing
-
How did we reduce user acquisition costs in “MamanPaz” by 90%?
Sometimes asking the right question can change the course of a business and bring about fundamental changes in the way things are done. The narrative I’m about to explain started with an email on February 23, 2019, and led to significant changes in the user acquisition strategy of “MamanPaz” in 2019. To preserve the confidentiality…
-
My Experiences of Starting an Online Store
This text was written in 2021, and some of the information provided may have lost its validity. The next evening, after 6 years, I met one of my old friends. They had reached out to me seeking advice for their Instagram store. That’s when I decided to write down my own experiences to let you…